S1 E10 | AI Innovation That Delivers: How to Align Strategy, Adoption, and Business Value with Joris Renkens
Jul 10, 2025
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Kris Peeters & Joris Renkens - The Data Playbook Podcast
How can companies truly innovate with AI? Joris Renkens shares practical lessons on strategy, adoption, and building the right teams.
🎙 In this episode of "The Data Playbook", we dive into what it really takes to deliver business value with AI beyond the buzzwords. Host Kris Peeters sits down with Joris Renkens, founder of AI product studio Guatavita, to unpack the practical side of AI innovation. From logistics use cases to public sector platforms, Joris shares real-world lessons on how to drive adoption, avoid technical debt, and align your AI strategy with business outcomes.
💡 Episode explores:
Why AI is just a tool, not a strategy
How to test adoption before building full-scale solutions
Balancing speed vs. technical debt with a smart CI/CD setup
Building AI products people actually use
How data leaders can manage continuous strategy shifts in high-uncertainty environments
🔑 Whether you're launching an AI product or scaling an existing initiative, this is your playbook for building impactful, production-ready AI without falling into the trap of innovation theater.
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